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When we launched Fuzzy Bum, we knew we’d turn a few heads. But seeing our name pop up across the likes of PKN Packaging News, Food & Drink Business, Inside FMCG, and AdNews? That’s the kind of buzz we love.
These industry legends picked up on what we’re all about: bold packaging, a name you won’t forget, and a mission that goes well beyond what’s in the jar.
They covered how we are raising awareness about the Australian bee crisis. How our honey is fully traceable and proudly local. And how we are approaching a traditional category with a brand that is designed to be memorable, meaningful, and built with purpose.
The coverage reflects what matters most to us. Making delicious honey honestly. Supporting pollinators and producers. Helping people better understand what is really in the jar.
So if you come across our name in one of these articles or on the shelf, you will know what it stands for. There is a reason behind every drop, and the conversation is just getting started.